Findings

Good works

Kevin Lewis

November 30, 2014

Harm to others outweighs harm to self in moral decision making

Molly Crockett et al.
Proceedings of the National Academy of Sciences, forthcoming

Abstract:
Concern for the suffering of others is central to moral decision making. How humans evaluate others’ suffering, relative to their own suffering, is unknown. We investigated this question by inviting subjects to trade off profits for themselves against pain experienced either by themselves or an anonymous other person. Subjects made choices between different amounts of money and different numbers of painful electric shocks. We independently varied the recipient of the shocks (self vs. other) and whether the choice involved paying to decrease pain or profiting by increasing pain. We built computational models to quantify the relative values subjects ascribed to pain for themselves and others in this setting. In two studies we show that most people valued others’ pain more than their own pain. This was evident in a willingness to pay more to reduce others’ pain than their own and a requirement for more compensation to increase others’ pain relative to their own. This ‟hyperaltruistic” valuation of others’ pain was linked to slower responding when making decisions that affected others, consistent with an engagement of deliberative processes in moral decision making. Subclinical psychopathic traits correlated negatively with aversion to pain for both self and others, in line with reports of aversive processing deficits in psychopathy. Our results provide evidence for a circumstance in which people care more for others than themselves. Determining the precise boundaries of this surprisingly prosocial disposition has implications for understanding human moral decision making and its disturbance in antisocial behavior.

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Pain reduces discrimination in helping

Esther van Leeuwen, Claire Ashton-James & Ruben Hamaker
European Journal of Social Psychology, October 2014, Pages 602–611

Abstract:
Because of their shared neurobiological underpinnings, factors increasing physical pain can also increase feelings of social disconnection (“social pain”). Feelings of connection with a social group are reflected in the term social identification, and social identity is commonly associated with intergroup discrimination. In two experiments, we examined the notion that physical pain would reduce social identification and subsequently inhibit intergroup discrimination in helping. By using a pain memory manipulation and a support measure of helping in Study 1 (N = 173), and an actual pain manipulation combined with a behavioural measure of helping in Study 2 (N = 72), results from both studies confirmed the predictions. As expected, physical pain eliminated ingroup favouritism in helping, and identification mediated this effect in the ingroup condition but not in the outgroup condition. We discuss these findings in light of the apparently paradoxical relationship between social support and pain.

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The topography of generosity: Asymmetric evaluations of prosocial actions

Nadav Klein & Nicholas Epley
Journal of Experimental Psychology: General, December 2014, Pages 2366-2379

Abstract:
Prosociality is considered a virtue. Those who care for others are admired, whereas those who care only for themselves are despised. For one’s reputation, it pays to be nice. Does it pay to be even nicer? Four experiments assess reputational inferences across the entire range of prosocial outcomes in zero-sum interactions, from completely selfish to completely selfless actions. We observed consistent nonlinear evaluations: Participants evaluated selfish actions more negatively than equitable actions, but they did not evaluate selfless actions markedly more favorably than equitable actions. This asymptotic pattern reflected monotonic evaluations for increasingly selfish actions and insensitivity to increasingly selfless actions. It pays to be nice but not to be really nice. Additional experiments suggest that this pattern stems partly from failing to make spontaneous comparisons between varying degrees of selflessness. We suggest that these reputational incentives could guide social norms, encouraging equitable actions but discouraging extremely selfless actions.

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Avoiding overhead aversion in charity

Uri Gneezy, Elizabeth Keenan & Ayelet Gneezy
Science, 31 October 2014, Pages 632-635

Abstract:
Donors tend to avoid charities that dedicate a high percentage of expenses to administrative and fundraising costs, limiting the ability of nonprofits to be effective. We propose a solution to this problem: Use donations from major philanthropists to cover overhead expenses and offer potential donors an overhead-free donation opportunity. A laboratory experiment testing this solution confirms that donations decrease when overhead increases, but only when donors pay for overhead themselves. In a field experiment with 40,000 potential donors, we compared the overhead-free solution with other common uses of initial donations. Consistent with prior research, informing donors that seed money has already been raised increases donations, as does a $1:$1 matching campaign. Our main result, however, clearly shows that informing potential donors that overhead costs are covered by an initial donation significantly increases the donation rate by 80% (or 94%) and total donations by 75% (or 89%) compared with the seed (or matching) approach.

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Charitable donations by the self-employed

Matthias Tietz & Simon Parker
Small Business Economics, December 2014, Pages 899-916

Abstract:
This article analyzes an important aspect of the social behavior of the self-employed in America. We ask whether the self-employed express their social responsibility to society by giving more to charity than the general population, and if so which charitable causes they give to. We use social identity theory to generate hypotheses about the determinants and objectives of charitable giving among members of this socially and economically important group. Testing these hypotheses with nationally representative, longitudinal US data, we find that the American self-employed are indeed more likely to exhibit social responsibility toward their community by giving to charities than the general population. While the self-employed support broadly similar charities to the general population, they give substantially more to organizations which: address issues in the local community; provide health care; and serve the needy. We trace out implications of our findings for scholars, practitioners, and policy-makers.

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Commitment, crime, and the responsive bystander: Effect of the commitment form and conformism

Nicolas Guéguen et al.
Psychology, Crime & Law, Winter 2015, Pages 1-8

Abstract:
Research has shown that eliciting commitment is a valuable way of inciting people to act, even in emergencies and dangerous situations. The purpose of the two studies presented here was to explore the relation between the form of commitment used to prevent a crime and the moderating effect exerted by the number of passive observers of this crime. At a bus stop, a first confederate put a bag down on the ground upon arriving and immediately left to withdraw money from an automated teller machine near the bus stop. Two male participants were present at the bus stop. In Study 1, the confederate said nothing (control), directly asked one participant to watch his bag (direct commitment), or asked all present to watch his bag (indirect commitment). About 30 seconds later, a male confederate walked up to the victim's bag, picked it up, and quickly walked away in the opposite direction of the victim. A total of 150 participants (50 per condition) were observed. It was found that 34% intervened in the control condition, 88% in the direct commitment condition, and 56% in the indirect commitment condition. In Study 2, 150 participants (50 per condition) were observed while two male confederates were present at the bus stop with the instruction not to react to the theft. It was found that more intervention was found in the direct commitment condition (88%) than in the control condition (18%). However, the indirect commitment condition did not elicit higher intervention (22%). Variation in the level of personal responsibility to help the victim is used to explain these differences.

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The Emotional Consequences of Donation Opportunities

Lara Aknin, Guy Mayraz & John Helliwell
NBER Working Paper, November 2014

Abstract:
Charities often circulate widespread donation appeals to garner support for campaigns, but what impact do these campaigns have on the well-being of individuals who choose to donate, those who choose not to donate, and the entire group exposed to the campaign? Here we investigate these questions by exploring the changes in affect reported by individuals who donate in response to a charitable request and those who do not. We also look at the change in affect reported by the entire sample to measure the net impact of the donation request. Results reveal that large donors experience hedonic boosts from their charitable actions, and the substantial fraction of large donors translates to a net positive influence on the well-being of the entire sample. Thus, under certain conditions, donation opportunities can enable people to help others while also increasing the overall well-being of the population of potential donors.

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Doing good by doing nothing? The role of social norms in explaining default effects in altruistic contexts

Jim Everett et al.
European Journal of Social Psychology, forthcoming

Abstract:
We explore whether the known preference for default options in choice contexts — default effects — occur in altruistic contexts and the extent to which this can be explained through appeal to social norms. In four experiments, we found that (i) participants were more likely to donate money to charity when this was the default option in an altruistic choice context; (ii) participants perceived the default option to be the socially normative option; (iii) perceptions of social norms mediated the relationship between default status and charitable donations; and (iv) a transfer effect, whereby participants translated social norms they inferred from the default option in one domain into behavior in a second, related domain. Theoretically, our analysis situates default effects within a comprehensive body of social psychological research concerning social norms and the attitude-behavior relationship, providing novel empirical predictions. Practically, these findings highlight that the way donation policies are framed can have an important impact on donation behavior: in our third study, we found that 81% donated half of their earnings for taking part in the experiment to charity when this was the default option, compared with only 19% when keeping the money was the default. Our work suggests that making use of default effects could be an effective tool to increase altruistic behavior without compromising freedom.

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Rethinking natural altruism: Simple reciprocal interactions trigger children’s benevolence

Rodolfo Cortes Barragan & Carol Dweck
Proceedings of the National Academy of Sciences, forthcoming

Abstract:
A very simple reciprocal activity elicited high degrees of altruism in 1- and 2-y-old children, whereas friendly but nonreciprocal activity yielded little subsequent altruism. In a second study, reciprocity with one adult led 1- and 2-y-olds to provide help to a new person. These results question the current dominant claim that social experiences cannot account for early occurring altruistic behavior. A third study, with preschool-age children, showed that subtle reciprocal cues remain potent elicitors of altruism, whereas a fourth study with preschoolers showed that even a brief reciprocal experience fostered children’s expectation of altruism from others. Collectively, the studies suggest that simple reciprocal interactions are a potent trigger of altruism for young children, and that these interactions lead children to believe that their relationships are characterized by mutual care and commitment.

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Oxytocin Receptor (OXTR) Single Nucleotide Polymorphisms Indirectly Predict Prosocial Behavior through Perspective Taking and Empathic Concern

Christa Christ, Gustavo Carlo & Scott Stoltenberg
Journal of Personality, forthcoming

Objective: Engaging in prosocial behavior can provide positive outcomes for self and others. Prosocial tendencies contribute to the propensity to engage in prosocial behavior. The oxytocin receptor gene (OXTR) has also been associated with prosocial tendencies and behaviors. There has been little research however, investigating whether the relationship between OXTR and prosocial behaviors is mediated by prosocial tendencies. This relationship may also vary among different types of prosocial behavior. The current study, examines the relationship between OXTR, gender, prosocial tendencies and both altruistic and public prosocial behavior endorsement.

Methods: Students at a Midwestern university (N=398; 89.2% Caucasian; age M=20.76; 26.6% male) provided self-report measures of prosocial tendencies and behaviors and buccal cells for genotyping OXTR polymorphisms.

Results: Results indicated that OXTR SNP rs2268498 genotype significantly predicted empathic concern while gender moderated the association between several other OXTR SNPs and prosocial tendencies. Increased prosocial tendencies predicted increased altruistic prosocial behavior endorsement and decreased public prosocial behavior endorsement.

Conclusions: Our findings suggest an association between genetic variation in OXTR and endorsement of prosocial behavior indirectly through prosocial tendencies, and that the pathway is dependent on the type of prosocial behavior and gender.

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Chill-inducing music enhances altruism in humans

Hajime Fukui & Kumiko Toyoshima
Frontiers in Psychology, October 2014

Abstract:
Music is a universal feature of human cultures, and it has both fascinated and troubled many researchers. In this paper we show through the dictator game (DG) that an individual’s listening to preferred “chill-inducing” music may promote altruistic behavior that extends beyond the bounds of kin selection or reciprocal altruism. Participants were 22 undergraduate and postgraduate students who were divided into two groups, the in-group and the out-group, and they acted as dictators. The dictators listened to their own preferred “chill-inducing” music, to music they disliked, or to silence, and then played the DG. In this hypothetical experiment, the dictators were given real money (which they did not keep) and were asked to distribute it to the recipients, who were presented as stylized images of men and women displayed on a computer screen. The dictators played the DG both before and after listening to the music. Both male and female dictators gave more money after listening to their preferred music and less after listening to the music they disliked, whereas silence had no effect on the allocated amounts. The group to which the recipient belonged did not influence these trends. The results suggest that listening to preferred “chill-inducing” music promotes altruistic behavior.

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Feeling like a group after a natural disaster: Common ingroup identity and relations with outgroup victims among majority and minority young children

Loris Vezzali et al.
British Journal of Social Psychology, forthcoming

Abstract:
We conducted a field study to test whether the common ingroup identity model (Gaertner & Dovidio, 2000, reducing intergroup bias: The common ingroup identity model. Philadelphia, PA: Psychology Press) could be a useful tool to improve intergroup relations in the aftermath of a natural disaster. Participants were majority (Italian) and minority (immigrant) elementary school children (N = 517) living in the area struck by powerful earthquakes in May 2012. Results revealed that, among majority children, the perceived external threat represented by the earthquake was associated with greater perceptions of belonging to a common ingroup including both ingroup and outgroup. In turn, heightened one-group perceptions were associated with greater willingness to meet and help outgroup victims, both directly and indirectly via more positive outgroup attitudes. Among immigrant children, perceived disaster threat was not associated with any of the dependent variables; one-group perceptions were positively associated with outgroup attitudes, helping and contact intentions towards outgroup victims. Thus, one-group perceptions after a natural disaster may promote more positive and supporting relations between the majority and the minority group. We discuss the theoretical and practical implications of the findings.


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